AVATAR Land to Be Built at Disney’s Animal Kingdom   2 comments

We have great news to share today. At a press conference happening right now at Walt Disney Imagineering, Bob Iger and Tom Staggs just announced a long-term creative partnership with James Cameron’s Lightstorm Entertainment and Fox Filmed Entertainment to bring the fantasy world of AVATAR to life at Disney Parks. And it’ll all begin at Disney’s Animal Kingdom at Walt Disney World Resort.

James and his producing partner Jon Landau and their team at Lightstorm Entertainment will serve as creative consultants on the project and will work side-by-side with our Walt Disney Imagineers as we dream up experiences that will take our guests deep into worlds of AVATAR like never before. There are also two sequels to the record setting first film in the works, which will offer more fascinating stories, characters and locations to explore in the AVATAR universe. Disney’s Animal Kingdom at Walt Disney World Resort is planned as the site of the first AVATAR-themed land with construction expected to begin by 2013.

We believe Disney’s Animal Kingdom is a great fit for this project because it was created to give guests the opportunity to experience the worlds of animals and nature – real and mythical – in new ways. Disney’s Animal Kingdom also celebrates adventure, living in harmony with nature and environmental stewardship – themes that are deeply rooted in the story of AVATAR.

The design phase on the Disney’s Animal Kingdom project has just begun so stay tuned to the Disney Parks Blog for more details.

– Thomas Smith, Social Media Director, Disney Parks in regards to AVATAR additions to Disney Parks

It was announced earlier today on the Disney Parks Blog that Disney Parks would begin to incorporate the 2009 Blockbuster “AVATAR”. The first additions will be at Disney’s Animal Kingdom (DAK) with a brand new land opening (assumingly) 2016. According to the Orlando Sentential, “Disney’s plans for Avatar appear far more ambitious. Staggs said the project would be similar in scope to ‘Carsland’…”

So what does this mean? Let’s look:

  • Will the addition be solid? Yup.
  • Will it be good? I’m sure.
  • Will DAK benefit from it? For certain.
  • Does DAK need it? Sure.
  • Is it the best fit? No.
  • Does it sit well with me? No.

Well,  in it’s current state, DAK is in great need of additional attractions. The addition of an AVATAR Land resolves these issues.

But I don’t think that AVATAR is the absolute best fit for DAK.

For starters, IT DOESN”T TAKE PLACE ON EARTH!  DAK, a park about the Earth and it’s creatures, is going to have a land about a different planet? That’s akin to adding a Washington, DC themed land to DCA. DAK needs to focus on lands and animals that currently exist, or have existed, or have made a large impact in our lives (here’s looking at you, Beastly Kingdome creatures). I don’t think that AVATAR even relates to any of those ideas.

I’m neither for nor against this addition though. I hated AVATAR (just eye-candy, unoriginal story, got dull. I couldn’t sit through it), but I know that DAK needs this. So even though I hate the film, and I don’t think it’s ‘Disney’ like, I’m glad to see DAK getting some love.

So yup. Those are my conflicted thoughts on this. We’ll learn more about this. Maybe I’ll have a change of heart and welcome it, maybe I will shun it. Who knows. Don’t forget to follow me on Twitter, where you can see what else I have to say on this topic.

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2 responses to “AVATAR Land to Be Built at Disney’s Animal Kingdom

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  1. I am too gobsmacked to reply right now.

  2. I am not a believer yet either, and I didn’t care for the movie or do I put it on the level of Star Wars or Indiana Jones. Not enough to warrant an ENTIRE land. Just sayin…..

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